Achieve a deeper understanding of market dynamics

Manufacturers, analysts, and lenders use IronTrends, IronIndex, and IronMonthly to understand market trends and assess changing market conditions.

IronTrends, a web-based application, lets users study shifts in used equipment values as well as shifts in market share by machine type, class, make and model over time. Market distribution is visible from 2002 forward, while valuations vs. the IronIndex are presented from 2007 forward. Easy-to-understand graphs and visualization of these changes provide granular insight into competitive shifts, a view that is not available anywhere else.

IronIndex

Here’s Just a Glimpse of What IronTrends Can Do

Powerful insights: IronTrends supports market assessment and risk analysis through its detailed views of the changes over time in the relative value of equipment by type, make, class, model and geography.

Drill-down dashboard and charts: You determine the granularity of information needed for your work with the flexible charting capability.

Customized analytics: With a tiered analytics package, you choose the reporting that is right for your business.

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For a granular analysis of marketplace trends try IronIndex℠ & IronMonthly℠

IronIndex acts as a barometer on the health of the agricultural equipment market. It calculates the change in actual dealer prices for the prior three model years for various types of equipment versus the original selling price. Provided in a format that allows the user to dissect the information to meet their needs, the IronIndex gives a unique perspective on the shifts in used values and relative supply and demand.

IronMonthly is a compilation of a rolling 12-month set of retail transaction data points that helps pinpoint market shifts. It is available for the most common Ag machinery types and classes, including tractors, combines and high clearance sprayers, showing trends back to 2005.

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Recent Posts – IronTrends℠

An equipment dealer

Making the Trade: One Farm Equipment Dealer’s Dilemma

The history of Iron Solutions: Part 2 Part Two of a Three-Part Series Read Part One Read Part Three Establishing accurate trade-in values on used farm equipment may seem like ...
A close up of text on a white surface Description automatically generated

Crushing the “Trade-in Evil” of 1928

The history of Iron Solutions: Part 1 IronGuides® Rich History Goes Back Over 80 Years to the First “Trade-In Manual” Part One of a Three-Part Series Read Part Two Read ...
Pricing Opportunity with Sprayers | John Deere Sprayer

Price Opportunity on Sprayers

“Pricing Opportunity on Older Sprayers” was originally published in December 2019 Issue of Successful Farming Magazine – Republished with permission After years of sluggish new sprayer sales, a slug of ...