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"In just three days, we saw a return on our initial investment in subscribing to IronSearch®. We quickly sold a combine and two heads to a customer in Pennsylvania."

- Midwest dealer with two locations


Recent Posts – IronSearch®

Tractor in field with charts overlay

Has your pricing strategy stagnated? Are you ready to take your equipment pricing game to the next level?

Significant market changes over the last few years have transformed the landscape for farmers, with shortages in the labor market, supply chain challenges for parts and new equipment, and a...
football play drawn on chalkboard

Don’t Fumble with Your Margins: The Cost of Inaccurate Equipment Valuations

In the world of equipment dealers and lenders, the name of the game is minimizing risk and maximizing profits. It’s a high-stakes game where every decision counts. But what happens...
Dealer Perspectives

Dealer Perspectives: Data Sharing Between Dealer and OEM Helps Dealership Succeed

  This is Part 1 in a two-part series.   Direct and open communications with OEM suppliers can be a vital part of the management process. Randy Tye, who served...